How to build the story for your brand
It’s no secret that having a brand story is essential for your business. But how to make one?
But how exactly do you do it?
It has a hero. In our case it’s our brand
Every story has a beginning, middle and ending where a hero faces a challenge that he overcomes.
Now, just communicate it to them through your touchpoints
You might have heard a lot about how important story building is for your brand
Just like every story that you’ve read from your childhood
Build a personality to your brand. Values, characteristics, beliefs and voice – all need to be considered
Similarly, for us. It will be problem, solution and success