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SuperTech EV

Service
Brand Strategy & Positioning • Brand Identity • Marketing Collaterals • Website

About
Supertech EV Limited is one of India’s leading electric vehicle manufacturers, offering a wide portfolio of electric two- and three-wheelers built for Indian roads. With a decade of expertise, Supertech EV is committed to quality, innovation, and customer satisfaction, delivering vehicles that are reliable, efficient, and sustainable.

Target Market

  • Passenger rickshaw drivers
  • Fleet operators
  • Last-mile delivery and logistics services

Visit Website

Brand Story

Supertech EV empowers everyday Indians and businesses with affordable, durable, and high-performance electric mobility solutions. By combining advanced technology with long-term value, Supertech EV vehicles ensure smooth operations, higher earnings, and a cleaner tomorrow.


Approach

Supertech EV empowers everyday Indians and businesses with affordable, durable, and high-performance electric mobility solutions. By combining advanced technology with long-term value, Supertech EV vehicles ensure smooth operations, higher earnings, and a cleaner tomorrow.

Clean Green → Sustainability & eco-friendliness
Electric Blue (EV mark) → Technology & energy
Charcoal Grey → Strength & durability

The dynamic ‘S’ merged with a lightning bolt symbolizes speed, innovation, and leadership — firmly establishing Supertech EV as an energetic pioneer in India’s electric mobility revolution.

Typography

The brand typography is practical, empowering, confident, and accessible.
We use Poppins as the primary typeface. Its clear curves and geometric forms ensure high readability across digital and print, reinforcing Supertech EV’s values of modernity, simplicity, and trustworthiness.