Recently, one of the largest mobile brands had a customer calling about a billing issue with his new phone. When he didn’t get the desired help, he decided to reach the company through Twitter. Although most people would agree that customer service can be a very challenging job, the brand’s Customer Service team certainly could […]
Business owners are very much aware of how valuable marketing is for their brand’s growth & success. But there are many people who cannot work with a full-time marketing executive or what we call a Chief Marketing Officer (CMO), so they look out for an outsourced CMO, who can help their brand to grow. But […]
SME Series 1.6 Marketers devote time, effort and all the possible resources to track their visitors’ journeys from start to finish, improve, content and provide the best customer experience possible. Organizations that want to ensure long-term success include measuring the customer lifetime value in their growth strategy. Before we start on how to increase the […]
SME Knowledge Series 1.5 The ultimate goal of a brand or company is to build a stronghold amongst its customers and increase their customer lifetime value and uphold their image in the market. Customer Lifetime Value is the average amount of money, a customer is expected to spend on your business or your product/service, during […]
In today’s digital world, if you want your business to thrive, you need to find a way to stand out. Unless you’re first to market in your space, chances are you’re entering a very crowded market. And the key to standing out? Developing a distinctive brand identity. But how, exactly, do you do that? What […]
SME Knowledge Series on Marketing 1.3 If you’ve been in the industry for a brief period of time, you must be aware of the fact that it’s very important to keep your customers satisfied to keep making revenues for the company. The process of keeping a track or check on the customers understand their demands […]
SME Knowledge Series on Marketing 1.2 In the world of marketing and sales, when you start a company or a brand, you start at a very basic level but to reach the highest, you need to climb up the ladder of success by taking small but valuable steps that add up to your company’s value […]
Watch out OLX & Quikr, Facebook has now introduced Facebook Marketplace. If you haven’t already heard, Facebook has just reintroduced Marketplace to their platform. What is Facebook Marketplace? Think of it as the Craigslist or OLX of Facebook, but it’s also much more than that. As the name suggests, the Facebook Marketplace is a place […]
Insperme has really helped us reinvent ourselves and transform from a product & production driven organisation to a sales driven organisation. Their team works like our extended arm. It is difficult to find someone like Manoj who is able think like and be your chief strategist and chief marketing officer with changes which not only have immediate benefits, but aligned to a long term strategy.
“Manoj is a remarkable 360 degree Marketing Consultant. he is a top notch professional and amongst the hardest working, most creative and innovative person. He knows his stuff, inside and out and has consistently delivered amazing results for us. I highly recommend his services.”
“Manoj is one of the best marketing professionals I know. What I feel is unique about him is his understanding of both traditional and modern digital marketing methods and channels. He has adopted technology like a 25 year old and thus is able to bring a balanced marketing mix on board.”
“It’s rare that you come across standout talent like Manoj Chandra. He is an impressive speaker and a worthy leader, who is always committed to his profession. Along with his undeniable talent, Manoj has always been an absolute joy to work with. He is an impressive problem solver who is always able to address complex issues with strategy and confidence. I have personally benefited from his creative problem-solving, tireless work ethic, and willingness to do whatever it takes to create a difference amongst every stake holder he deals with.”
“I have been consulting Manoj for quite sometime now. I have found him to be extremely pragmatic and practical in his thought process. One quality that I found unique, was his capabilities to customise his advice and strategy to the scale of operations, stage and the nature of business that is seeking his guidance. His ability to quickly understand your business and challenges ensures that one can relate to his professional advice and actually implement those. I would strongly recommend his workshop and make use of the one on one session with him.”
“Manoj brought a fresh perspective to our business, his guidance and mentorship in devising our brand strategy, planning and directions have helped us grow 300% in one year.”
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“We’ve found creativity, intelligence, business knowledge, and responsiveness at every level of the organisation. We highly recommend their work.”
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