5 Rules of Branding That Will Make Your Brand A Sought-After Superstar

Home Branding5 Rules of Branding That Will Make Your Brand A Sought-After Superstar

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5 Rules of Branding That Will Make Your Brand A Sought-After Superstar

Customers usually stick with companies they like and remember for the long haul.

Ask yourself, “What does my brand represent?”

What, exactly, is “branding” as opposed to marketing?

And does it also have tried-and-true rules, like marketing does?

“Marketing is the technique you use to acquire customers, but branding is what draws them to you in the first place and keeps them coming back for more.” – Kissmetrics blog.

Read this small piece by Han-Gwon Lung, an award winning CEO.

Click here to read.

Credit: Entreprenuer.com

Tags: branding marketing

Client Speak

Insperme has really helped us reinvent ourselves and transform from a product & production driven organisation to a sales driven organisation. Their team works like our extended arm. It is difficult to find someone like Manoj who is able think like and be your chief strategist and chief marketing officer with changes which not only have immediate benefits, but aligned to a long term strategy.

Sameer Agarwal
Managing Director, G.K. Winding Wires Limited
“It’s rare that you come across standout talent like Manoj Chandra. He is an impressive speaker and a worthy leader, who is always committed to his profession. Along with his undeniable talent, Manoj has always been an absolute joy to work with. He is an impressive problem solver who is always able to address complex issues with strategy and confidence. I have personally benefited from his creative problem-solving, tireless work ethic, and willingness to do whatever it takes to create a difference amongst every stake holder he deals with.”

Premdas Maheshwari
Vice President, Amity University (Online)
During May 2020 Lockdown, we engaged Insperme and Mr Manoj Chandra for branding of Basics Architects including designing of our new website over numerous zoom sessions. For Mr Chandra, no assignment is big or small, it is an opportunity to create something and make a change. It is this thought process along with his clear vision, a strong work ethic and an uncompromising attitude, that has made our collaboration with Mr Chandra something to be proud of. He will drive you till you find your peak, to deliver a product that every client is proud of. Thank you Manoj ji, for everything. Deepest thanks, more power to your business and will never hesitate to recommend you at every opportunity.

Vinod Singhi & Ranju Singhi

Vinod Singhi
Managing Partner, BASICS Architects
“I have been consulting Manoj for quite sometime now. I have found him to be extremely pragmatic and practical in his thought process. One quality that I found unique, was his capabilities to customise his advice and strategy to the scale of operations, stage and the nature of business that is seeking his guidance. His ability to quickly understand your business and challenges ensures that one can relate to his professional advice and actually implement those. I would strongly recommend his workshop and make use of the one on one session with him.”

Siddharth Gupta
Director, Bigg Pocket
“Manoj has helped us build our strategy for branding, marketing, sales, lead development, and using best technology to create our web presence. The knowledge and vision he brought on table was outstanding. I will undoubtedly recommend Manoj for any branding or marketing assignment, he is undeniably the best at what he does.”

Atindeep Paliwal
Managing Director, Zouten Pharma
“Manoj is one of the best marketing professionals I know. What I feel is unique about him is his understanding of both traditional and modern digital marketing methods and channels. He has adopted technology like a 25 year old and thus is able to bring a balanced marketing mix on board.”

Vivek Kumar
Founder, Venture Garage
“Outstanding Experience. Really valuable & practical advice. Manoj is a real marketing guru and his suggestions have really helped us grow our business.”

Mohit Miglani
Founder & CEO, TripOffbeat.com
“Manoj is a remarkable 360 degree Marketing Consultant. he is a top notch professional and amongst the hardest working, most creative and innovative person. He knows his stuff, inside and out and has consistently delivered amazing results for us. I highly recommend his services.”

Rajender Singh
Founder, Credible Investment Solutions
“Manoj brought a fresh perspective to our business, his guidance and mentorship in devising our brand strategy, planning and directions have helped us grow 300% in one year.”

Puneet Chandra
Co-Founder, Skootr Global Private Limited